Analysis Period: Dec 30, 2025 - Jan 26, 2026 20 posts analyzed
| Week | Posts | Avg ER | Median ER | Total Engagement | WoW Change | Above 5% ER |
|---|---|---|---|---|---|---|
| Jan 26 - Feb 01 | 1 | 0.59% | 0.59% | 9 | -92.1% | 0 |
| Jan 19 - Jan 25 | 3 | 7.41% | 1.24% | 9251 | +58.2% | 1 |
| Jan 12 - Jan 18 | 6 | 4.68% | 1.83% | 17189 | -65.3% | 1 |
| Jan 05 - Jan 11 | 5 | 13.50% | 20.00% | 264415 | +7.9% | 3 |
| Dec 29 - Jan 04 | 5 | 12.51% | 20.00% | 88415 | - | 3 |
| Rank | Post | Engagement Rate | Percentile | vs Avg | Tier | Flags |
|---|---|---|---|---|---|---|
| #1 | New Instagram post by @cinepicks_ | 20.00% | 100% | +121% | Top 10% | ⭐ Top |
| #2 | New Instagram post by @cinepicks_ | 20.00% | 95% | +121% | Top 10% | ⭐ Top |
| #3 | New Instagram post by @cinepicks_ | 20.00% | 90% | +121% | Top 10% | ⭐ Top |
| #4 | New Instagram post by @cinepicks_ | 20.00% | 85% | +121% | High (10-25%) | ⭐ Top |
| #5 | New Instagram post by @cinepicks_ | 20.00% | 80% | +121% | High (10-25%) | ⭐ Top |
AI-generated comprehensive analysis covering creative formats, campaign types, brand fit, target audience, and ROI potential based on creator categorization and engagement patterns.
This profile, under the handle 'cinepicks_', presents a strong marketing opportunity, especially given the creator's 'Entertainment Creator' and 'Film & TV Reviewer' type, coupled with the 'Review', 'Commentary', and 'Reaction Video' content styles. The creator’s ability to tap into nostalgic content, particularly concerning Bollywood comedy and childhood anime, demonstrates high engagement potential. However, as the account has no listed follower count in the provided data, caution is advised until further follower data can be accessed. Despite this, the demonstrated content styles, especially split-screen reaction and commentary, lend themselves well to partnership promotions. Brands seeking authentic integration into entertainment discussions will find this creator a good fit. The creator’s pan-Indian reach, and the age range of 25-34 make this a valuable prospect.
Based on the strategic insights, carousel posts featuring split-screen video compilations work exceptionally well, especially for nostalgic content. The 'Format Fits' data shows a 13.6x performance multiplier for this format when covering nostalgia-driven content compared to other content. This means brands should leverage this format to showcase their products or services in a relatable and entertaining manner. Consider short-form review videos in Reels, especially when reacting to new releases or ongoing trends, but prioritize the carousel format for nostalgia campaigns given the substantially better performance. Stories can be used for behind-the-scenes content or to tease upcoming reviews or collaborations.
This profile is well-suited for brand awareness campaigns, particularly those targeting a pan-Indian audience interested in Film & TV. The creator’s 'Review' and 'Commentary' styles make them ideal for product reviews and testimonials, especially for entertainment-related products or services. Given their demonstrated interest in Bollywood and anime, this profile can be effectively utilized for promoting film releases, streaming platforms, or merchandise related to these genres. Consider educational campaigns that use the creator's 'Commentary' style to discuss film history or analyze specific movies or TV shows, naturally weaving in branded products.
The primary audience is based in India, aged between 25 and 34, with a strong interest in entertainment, particularly film, TV, and anime. This demographic aligns well with brands in the following categories: Streaming Services (Netflix, Amazon Prime Video, ZEE5), Beverage companies (especially those aligning with movie-watching experiences), Snack Brands (popcorn, chips, chocolates), Consumer Electronics (TVs, sound systems, headphones), Merchandise related to film/TV/anime, Gaming companies (video games based on movies or TV shows), and Online Ticketing Platforms (BookMyShow, Paytm).
Given the creator’s engagement style and affinity for nostalgic content, positioning them as a Brand Ambassador is a viable strategy, especially for long-term collaborations focused on building brand awareness. However, considering the high engagement with specific formats and topics, a series of one-off collaborations could also be highly effective, especially around key movie releases or seasonal promotions. As the follower count needs verification and overall engagement rate is low (0%), the creator should be utilized for content creation for owned media initially.
Considering the strong content styles, especially the high engagement rate for nostalgia-driven posts, the ROI potential can be rated as Medium, contingent upon follower count verification and improvement of average engagement rate. Recommendations: (1) Partner with the creator to develop a series of carousel posts showcasing classic Bollywood films and integrating a branded snack or beverage that complements the movie-watching experience. (2) Leverage their 'Reaction Video' style to create engaging content around new film releases, incorporating branded merchandise or ticketing platforms. (3) Given the high engagement with Bollywood content, collaborate with the creator to produce sponsored content for Bollywood-themed events or promotions.
This AI-powered analysis identified your highest-performing content patterns, optimal posting strategies, and actionable recommendations based on comprehensive engagement data analysis.
The social media profile @cinepicks_ operates as a dedicated entertainment commentary channel, focusing primarily on reviews and recommendations of films, web series, and anime. The creator has established a highly consistent and recognizable brand aesthetic, utilizing a split-screen video format in all analyzed posts. In this signature style, the creator appears in the bottom half of the screen, offering passionate commentary in Hindi from a modern, LED-lit room that evokes a gaming or streaming setup. The top half displays dynamic montages and relevant clips from the content being discussed, effectively combining personal reaction with visual evidence to support the narrative. This format serves as a versatile template for the creator's diverse content pillars.
The content strategy revolves around three main pillars: nostalgic throwbacks, recommendations for "underrated" hidden gems, and commentary on new or trending releases. The creator's commentary is energetic and opinionated, often using hyperbolic language and internet-native slang (e.g., extensive use of the '💀' emoji) to connect with a younger, digitally savvy audience. This approach aims to build trust and position the creator as a relatable guide in the crowded streaming landscape, helping viewers decide what to watch next by offering curated 'picks,' as the username implies.
Analysis of engagement data reveals a stark performance gap between these content pillars. While the creator consistently produces reviews for new and underrated content, their viral success comes overwhelmingly from posts centered on nostalgia. Content that taps into the shared cultural memories of an Indian audience—specifically compilations of 'illogical' old Bollywood comedies and heartfelt tributes to childhood anime like 'Dinosaur King'—achieves exponentially higher engagement than any other topic. For instance, a post on nostalgic Bollywood comedy garnered over 250,000 likes, while many reviews for new movies struggled to gain traction. This indicates that while the audience may appreciate the general reviews, their loyalty and highest engagement are reserved for content that evokes the powerful emotional response of nostalgia.
These topics showed the highest engagement rates. Focus on these themes for maximum impact.
These specific combinations of topic + hook style + visual elements generated the highest engagement rates. Use these as templates for future content.
Data-driven recommendations for video length based on engagement patterns. Different topics may require different optimal durations.
The creator is highly viable for brand partnerships, especially within the entertainment and streaming industries.
The creator's content is generally brand-safe, focusing on mainstream entertainment topics without controversial or explicit material.
The content is primarily reaction-based and commentary, which presents as authentic. No signs of manufactured content are identified.
Brands can partner with the creator without significant risk, given the safe nature of their content and positive audience engagement.
Not available.
The audience is generally receptive to the creator's recommendations.
Strategic collaborations that align with entertainment or streaming services.
The creator's engagement metrics suggest good value for potential ad spend.
Given high engagement, partnerships can be pursued regularly.
No hook data available
No topic data available