Analysis Period: Dec 30, 2025 - Jan 26, 2026 31 posts analyzed
| Week | Posts | Avg ER | Median ER | Total Engagement | WoW Change | Above 5% ER |
|---|---|---|---|---|---|---|
| Jan 26 - Feb 01 | 1 | 0.51% | 0.51% | 614 | -88.9% | 0 |
| Jan 19 - Jan 25 | 7 | 4.64% | 2.44% | 38724 | +7.5% | 2 |
| Jan 12 - Jan 18 | 9 | 4.32% | 3.08% | 46332 | -41.1% | 2 |
| Jan 05 - Jan 11 | 6 | 7.32% | 6.41% | 52398 | +70.5% | 3 |
| Dec 29 - Jan 04 | 8 | 4.30% | 3.24% | 40975 | - | 2 |
| Rank | Post | Engagement Rate | Percentile | vs Avg | Tier | Flags |
|---|---|---|---|---|---|---|
| #1 | New Instagram post by @gyaanstersaurav | 17.01% | 100% | +251% | Top 10% | π₯ Viral β Top |
| #2 | New Instagram post by @gyaanstersaurav | 16.40% | 97% | +239% | Top 10% | π₯ Viral β Top |
| #3 | New Instagram post by @gyaanstersaurav | 13.96% | 94% | +188% | Top 10% | β Top |
| #4 | New Instagram post by @gyaanstersaurav | 11.48% | 90% | +137% | Top 10% | β Top |
| #5 | New Instagram post by @gyaanstersaurav | 11.08% | 87% | +129% | High (10-25%) | β Top |
AI-generated comprehensive analysis covering creative formats, campaign types, brand fit, target audience, and ROI potential based on creator categorization and engagement patterns.
This Micro-tier Educational Creator, focusing on Entertainment, Movies, and TV Shows, demonstrates a strong potential for niche marketing campaigns. His consistent use of reviews and listicles, especially in split-screen video format, caters to an audience seeking curated recommendations. While the follower count isn't specified, the high average engagement rate of his top topics like 'Hollywood Thriller Listicles (for Beginners)' suggests a dedicated and responsive audience base. His content style is informational and accessible, making him suitable for brands aiming to educate consumers about their products or services through entertainment. A key strength is his coverage of both Hollywood and Bollywood, as well as Regional Indian Cinema, providing a broad yet targeted reach within the Indian market. However, the lack of specific follower count data presents a limitation in precisely estimating the campaign's reach. Also, avoid brand integrations that clash with a genuine movie buff persona.
Based on strategic insights, split-screen video reviews and listicles are the optimal creative formats for this profile. The 'Split-Screen Video Review' format has a proven track record, as highlighted by the 'format_fits' data, particularly for movie/series recommendations. His top-performing content includes 'Hollywood Thriller Listicles (for Beginners)' and 'Major Franchise News & Reviews (Game of Thrones)', both delivered effectively through split-screen video. The winning hooks often incorporate bold text overlays with list titles and a rapid montage of posters/clips. While the data doesnβt specifically point to Reels or Stories, these could be experimented with by repurposing existing review content into shorter, engaging formats. Carousels would not suit this creator.
This profile excels in educational campaigns, product reviews, and brand awareness initiatives, particularly for streaming platforms, film-related merchandise, or services targeting movie enthusiasts. He's ideal for promoting new movie releases on OTT platforms like Netflix, Amazon Prime, and Zee5, given his frequent reviews of content from these providers. Furthermore, his 'Genre Guides for Beginners' content style is perfectly suited for introducing new viewers to specific genres or franchises, offering an opportunity for brands to align with accessible and informative content. His commentary on entertainment news allows for timely integrations with trending topics, such as reacting to new trailers or spin-off announcements.
The creator's audience primarily consists of individuals aged 25-34 in India, interested in movies and TV shows, including Hollywood, Bollywood, and regional Indian cinema. This demographic aligns naturally with brands in categories such as streaming services (Netflix, Amazon Prime Video, Hotstar), movie ticketing platforms, home entertainment systems, snacks and beverages consumed during movie watching, and film-related merchandise (posters, collectibles, apparel). Given his coverage of various Indian cinemas, brands targeting specific regional markets within India could also benefit from partnering with this creator.
Given his expertise and passion for film, coupled with his educational approach and Hindi language content, this creator is best positioned as a Content Creator for Hire. Brands can leverage his production quality and review style to create engaging video content for their own channels or platforms. Although he might be open to being a Brand Ambassador, he would need to really buy into the product. He doesnβt seem to have a history of affiliate marketing. A one-off collaboration on a specific campaign is also a viable option, particularly for promoting a new movie release or service.
Expected ROI potential is rated MEDIUM based on the creator's consistent engagement rates, niche relevance, and targeted audience. Specific recommendations: (1) Collaborate on a 'Top 5' listicle video featuring movies available on a specific streaming platform, targeting thriller enthusiasts in India. (2) Leverage his 'Genre Guides for Beginners' content style to create a sponsored video educating viewers about a particular film genre, subtly integrating a relevant product or service. (3) Repurpose existing review content into short, engaging Reels to increase discoverability and reach a wider audience on Instagram.
This AI-powered analysis identified your highest-performing content patterns, optimal posting strategies, and actionable recommendations based on comprehensive engagement data analysis.
This creator, gyaanstersaurav, has established a highly focused and consistent content strategy centered on film and television reviews, recommendations, and analytical commentary. The profile functions as a comprehensive guide for viewers navigating the vast landscape of streaming content and cinema, with a clear emphasis on the thriller, action, and drama genres. The creator's signature format is a split-screen video, where he delivers commentary in Hindi directly to the camera in the top half, while the bottom half displays dynamic, relevant clips, posters, and promotional material from the movie or series being discussed. This approach effectively combines personal analysis with engaging visual evidence, making the content both informative and visually stimulating.
The core of the content strategy revolves around curated listicles, such as 'Top 10 Hollywood Thrillers for Beginners' or '3 Absolute Cinema Marathi Movies,' which consistently generate high engagement. These posts are successful because they offer clear, digestible, and valuable recommendations that cater to specific viewer needs, whether they are new to a genre or looking for niche content. Beyond listicles, the creator also taps into trending topics by reviewing new releases, trailers for anticipated films like 'Border 2' and 'Mardaani 3', and analyzing pivotal moments from globally popular series like 'Stranger Things' and 'Breaking Bad'. This dual approach of creating evergreen, curated lists and timely, reactive content keeps the profile relevant and consistently draws in viewers.
The creator effectively serves a diverse audience interested in both Hollywood and Indian cinema. While Hollywood content, particularly beginner's guides, yields the highest engagement, there is also a strong, positive response to explorations of regional Indian cinema (e.g., Marathi, Malayalam), indicating a broad viewer base. The use of Hindi makes the content accessible to a large Pan-Indian audience. The most successful posts are those that provide curated lists, tap into the hype of major franchises, or explore niche genres like true crime, proving that the audience values discoverability and well-structured recommendations above all else.
These topics showed the highest engagement rates. Focus on these themes for maximum impact.
These specific combinations of topic + hook style + visual elements generated the highest engagement rates. Use these as templates for future content.
Data-driven recommendations for video length based on engagement patterns. Different topics may require different optimal durations.
Ideal partner for streaming services, movie studios, and consumer electronics brands.
The creator's content is focused on mainstream film and television, with no controversial or offensive material. The tone is enthusiastic and analytical.
The tone is enthusiastic and analytical.
Adapt format for 'What to Watch' or 'Upcoming Releases' promotions.
Not Available
Likely High
Sponsored Content
High
Regularly
No hook data available
No topic data available