Analysis Period: Dec 30, 2025 - Jan 25, 2026 24 posts analyzed
| Week | Posts | Avg ER | Median ER | Total Engagement | WoW Change | Above 5% ER |
|---|---|---|---|---|---|---|
| Jan 19 - Jan 25 | 7 | 1.98% | 1.86% | 48613 | -61.9% | 0 |
| Jan 12 - Jan 18 | 7 | 5.20% | 0.95% | 153038 | -53.6% | 3 |
| Jan 05 - Jan 11 | 5 | 11.21% | 8.12% | 318352 | +7.9% | 4 |
| Dec 29 - Jan 04 | 5 | 10.39% | 11.16% | 292164 | - | 3 |
| Rank | Post | Engagement Rate | Percentile | vs Avg | Tier | Flags |
|---|---|---|---|---|---|---|
| #1 | New Instagram post by @scenemaaaa | 20.00% | 100% | +203% | Top 10% | π₯ Viral β Top |
| #2 | New Instagram post by @scenemaaaa | 20.00% | 96% | +203% | Top 10% | π₯ Viral β Top |
| #3 | New Instagram post by @scenemaaaa | 20.00% | 92% | +203% | Top 10% | π₯ Viral β Top |
| #4 | New Instagram post by @scenemaaaa | 20.00% | 88% | +203% | High (10-25%) | π₯ Viral β Top |
| #5 | New Instagram post by @scenemaaaa | 20.00% | 83% | +203% | High (10-25%) | π₯ Viral β Top |
AI-generated comprehensive analysis covering creative formats, campaign types, brand fit, target audience, and ROI potential based on creator categorization and engagement patterns.
This profile, as a Bollywood and Pop Culture Fan Page, presents a focused opportunity for brands seeking to tap into Indian audiences with a strong interest in entertainment and nostalgia. While the follower count is currently zero, the content themes, high engagement rates on trivia posts, and the creator's focus on curated edits suggest a potential for rapid audience growth. The authenticity lies in the genuine enthusiasm for the subject matter, creating a trustworthy environment for relevant brand integrations. However, the lack of follower data makes it difficult to accurately assess the current marketing reach. Brands should consider this profile as an emerging platform with high niche relevance.
The 'Carousel / Static / Reel' format, coupled with the 'Edits' content style, proves to be the most effective for this profile. Carousels, in particular, are ideal for showcasing trivia, listicles, and visual narratives, aligning perfectly with top-performing topics like movie and TV show trivia. The strategic insights highlight a 25.5% average engagement rate on trivia-based carousels, suggesting that brands can leverage this format to capture audience attention effectively. While Reels are mentioned in the content style, their usage and performance should be tested and optimized.
Campaign types that would resonate well with this profile's audience include brand awareness campaigns centered around movie releases, web series promotions, or pop culture events. Given the strong 'Nostalgia' micro-topic, campaigns that evoke a sense of nostalgia for past decades or iconic cultural moments would be particularly effective. For example, a collaboration with a streaming service to promote a new season of a beloved web series, or a partnership with a retro snack brand could be a natural fit. The creator's ability to create curated edits makes them ideal for visually appealing campaigns.
The target audience primarily comprises of Indian viewers interested in Bollywood, web series, and general pop culture. This makes the profile suitable for brands targeting a pan-Indian audience. Product/service categories that align naturally include: Streaming services (Netflix, Amazon Prime Video, Disney+ Hotstar), snack brands (especially those with retro appeal), beverage companies, telecom providers (offering entertainment packages), fashion brands influenced by Bollywood styles, online gaming platforms, and travel agencies promoting film tourism destinations.
Given the potential for growth and the existing content style, positioning this creator as a Content Creator for Hire or in a One-off Collaboration is the most suitable approach. As the profile builds its audience, brands can explore long-term partnerships or Brand Ambassadorships. Initially, brands can leverage their strong trivia and edit-making abilities for specific campaign needs. Their ability to curate visually engaging content using existing media makes them a valuable asset for promoting entertainment products.
The expected ROI potential is currently MEDIUM, as the follower count is yet to be established. However, the high engagement rates on specific content themes and the strong niche relevance suggest potential for high ROI as the audience grows. Specific recommendations: (1) Partner with the creator to create a carousel-based trivia series related to a new movie release, targeting Bollywood fans. (2) Leverage their nostalgia-themed content to promote a retro snack brand using visually appealing edits. (3) Best ROI expected from campaigns that capitalize on trending web series or pop culture events, integrating brand messaging subtly within engaging trivia or curated edits.
This AI-powered analysis identified your highest-performing content patterns, optimal posting strategies, and actionable recommendations based on comprehensive engagement data analysis.
The social media profile '@scenemaaaa' operates as a dedicated entertainment and pop-culture commentary page, with a strong focus on Indian cinema (Bollywood) and popular global web series. The core content strategy revolves around leveraging Instagram's carousel format to deliver engaging, fact-based, and emotionally resonant narratives. The account effectively functions as a micro-publication for movie and TV show enthusiasts, curating content that uncovers hidden details, celebrates iconic moments, and sparks conversation around new and classic media properties. The consistent use of the upward chart emoji (π) in post captions serves as a distinct branding element, signaling posts that highlight positive trends, strong performances, or notable achievements in the entertainment world.
Thematic pillars form the foundation of the content calendar, with 'Movie & TV Show Trivia' being the most potent driver of viral engagement. This includes posts about director cameos, behind-the-scenes facts, and production secrets that surprise and delight the audience. A second major pillar is 'Nostalgia,' where the creator taps into the collective memory of their audience by referencing iconic films, music, and cultural moments from the 2000s, particularly the 'golden era' of Bollywood. This strategy fosters a strong sense of community and shared experience. 'Actor and Film Appreciation' posts serve to celebrate milestones and iconic performances, creating positive and shareable content.
Analysis of engagement patterns reveals a highly discerning audience that rewards depth and discovery. Posts revealing surprising facts or hidden details consistently achieve exponential reach, often garnering over 100,000 likes and high comment velocity. This indicates an audience of true fans who value content that enhances their understanding and appreciation of the media they love. Conversely, low-effort or generic content, such as simple trailer announcements without an insightful angle, performs poorly, demonstrating that the audience follows this page for its unique perspective, not just as a news aggregator. The most successful content successfully blends information with emotion, creating a powerful combination that drives shares and saves.
These topics showed the highest engagement rates. Focus on these themes for maximum impact.
These specific combinations of topic + hook style + visual elements generated the highest engagement rates. Use these as templates for future content.
The profile offers a safe and commercially viable opportunity for brands seeking to engage a Bollywood and web series-focused audience.
The content consistently focuses on positive appreciation and factual commentary about mainstream entertainment.
The content appears authentic and curated, focusing on providing unique insights rather than manufactured content.
The profile is suitable for brands seeking positive association with entertainment content.
No data on sponsored content performance, but the high engagement suggests potential for successful partnerships.
The discerning audience may be receptive to commercial content if it provides genuine value or insights.
Focus on partnerships that integrate naturally with the entertainment theme, such as movie promotions or streaming service integrations.
The high engagement suggests a cost-effective opportunity for brand partnerships.
Moderate frequency of partnerships is recommended to maintain authenticity and avoid overwhelming the audience.
No hook data available
No topic data available